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世界知識產(chǎn)權(quán)日來了，農(nóng)機(jī)企業(yè)也要維權(quán)亮劍

2018-04-26 16:53:51 來源：中國農(nóng)機(jī)網(wǎng) 閱讀量：37244 評論

導(dǎo)讀：近一篇微信文章在朋友圈流傳，文章說有網(wǎng)友稱自己被“山寨德邦坑了”。這又是怎么回事呢？原來是這位網(wǎng)友在手機(jī)百度上搜索“德邦物流”，排名的是所謂的“德邦物流”，他撥打了網(wǎng)站提供的電話并下單，然而不可預(yù)料的事情發(fā)生了。

　　【中國農(nóng)機(jī)網(wǎng) 本站原創(chuàng)】近一篇微信文章在朋友圈流傳，文章說有網(wǎng)友稱自己被“山寨德邦坑了”。這又是怎么回事呢？原來是這位網(wǎng)友在手機(jī)百度上搜索“德邦物流”，排名的是所謂的“德邦物流”，他撥打了網(wǎng)站提供的電話并下單，然而不可預(yù)料的事情發(fā)生了。
 
　　還有這種操作？
 
　　在確認(rèn)發(fā)貨之后，對方物流給了張德邦物流的單子，但是在根據(jù)訂單號查物流信息的時候居然查詢不到記錄。而在后收到物流時候發(fā)現(xiàn)快遞是“安能物流”發(fā)來的，根本不是德邦，而安能物流跟德邦物流處于競爭關(guān)系。之后有網(wǎng)友使用手機(jī)百度搜索發(fā)現(xiàn)，排在個仍然是假的德邦物流，而使用電腦瀏覽器搜索出來的則是正規(guī)的。
 
目前的手機(jī)百度搜索界面
 
　　互聯(lián)網(wǎng)發(fā)展給大家?guī)肀憷耐瑫r也使得各類山寨貨大行其道，嚴(yán)重侵犯了知識產(chǎn)權(quán)。近年來，我國越來越重視對知識產(chǎn)權(quán)的保護(hù)，IP(intellectual property)一詞更是在影視文化領(lǐng)域成為熱詞。
 
　　世界知識產(chǎn)權(quán)日
 
　　知識產(chǎn)權(quán)，也稱其為“知識所屬權(quán)”，指“權(quán)利人對其智力勞動所創(chuàng)作的成果享有的財產(chǎn)權(quán)利”，一般只在有限時間內(nèi)有效。各種智力創(chuàng)造比如發(fā)明、外觀設(shè)計、文學(xué)和藝術(shù)作品，以及在商業(yè)中使用的標(biāo)志、名稱、圖像，都可被認(rèn)為是某一個人或組織所擁有的知識產(chǎn)權(quán)。而隨著互聯(lián)網(wǎng)的迅速發(fā)展，網(wǎng)絡(luò)知識產(chǎn)權(quán)也開始引起關(guān)注，它的內(nèi)涵更為廣泛，還包括數(shù)據(jù)庫、計算機(jī)軟件、多媒體、數(shù)字化作品以及電子版權(quán)等。
 
　　4月26日是世界知識產(chǎn)權(quán)日，由世界知識產(chǎn)權(quán)組織于2001年4月26日設(shè)立，并決定從2001年起將每年的4月26日定為"世界知識產(chǎn)權(quán)日"(World Intellectual Property Day)，目的是在世界范圍內(nèi)樹立尊重知識、崇尚科學(xué)和保護(hù)知識產(chǎn)權(quán)的意識，營造鼓勵知識創(chuàng)新的法律環(huán)境。
 
LOGO
 
　　農(nóng)機(jī)行業(yè)也要維權(quán)亮劍
 
　　近幾年來，農(nóng)業(yè)機(jī)械在農(nóng)業(yè)生產(chǎn)活動中發(fā)揮的作用越來越大，但是我國農(nóng)機(jī)行業(yè)的戰(zhàn)略滯后性依然嚴(yán)重，企業(yè)間糾紛及侵權(quán)官司屢見不鮮。
 
　　知識產(chǎn)權(quán)保護(hù)立法與執(zhí)法水平仍有待改善，即便是近年來我國越來越重視對知識產(chǎn)權(quán)的保護(hù)，但是在農(nóng)業(yè)機(jī)械領(lǐng)域，依然沒有一個健全的知識產(chǎn)權(quán)保護(hù)體系。在知識產(chǎn)權(quán)保護(hù)過程中依然存在保護(hù)盲區(qū)或者相沖突的地方，很難保障農(nóng)業(yè)機(jī)械科技人員的應(yīng)有權(quán)益，對于以自主知識產(chǎn)權(quán)技術(shù)參與國內(nèi)和市場競爭無法形成有效保障。
 
　　企業(yè)對知識產(chǎn)權(quán)法律保護(hù)仍缺乏足夠的重視，一些企業(yè)對于知識產(chǎn)權(quán)的認(rèn)識仍然不足，尤其是對規(guī)則了解較少，運(yùn)用知識產(chǎn)權(quán)制度參與市場競爭尤其是市場競爭的準(zhǔn)備和經(jīng)驗不足，結(jié)果使自己的先進(jìn)技術(shù)被他人低價收購并申請，辛苦創(chuàng)造和積累的無形資產(chǎn)付諸流水。國內(nèi)企業(yè)之間的盲目跟風(fēng)依然嚴(yán)重，成堆類似的產(chǎn)品充斥市場，功能雷同、質(zhì)量雷同甚至是連價格都大同小異，缺乏自主創(chuàng)造性的同時也損害了其他企業(yè)的自主知識產(chǎn)權(quán)。
 
　　進(jìn)一步建立健全知識產(chǎn)權(quán)保護(hù)體系，完善修訂知識產(chǎn)權(quán)專門法律及相關(guān)規(guī)定至關(guān)重要，此外，企業(yè)應(yīng)該擴(kuò)大知識產(chǎn)權(quán)對外交流合作，加強(qiáng)農(nóng)業(yè)高新技術(shù)領(lǐng)域知識產(chǎn)權(quán)保護(hù)問題的研究。對于農(nóng)機(jī)行業(yè)知識產(chǎn)權(quán)的宣傳推廣也*，利用各種宣傳手段，普及和提高全社會知識產(chǎn)權(quán)保護(hù)意識。
 
　　聲明：此文為本網(wǎng)整理，部分資料來源：搜狗百科，若有侵權(quán)或異議請聯(lián)系我們。

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